Marketing and the behavioral sciences : selected readings

Author(s)

• Perry, Bliss

Bibliographic Information

Marketing and the behavioral sciences : selected readings

ed. by Perry Bliss

Allyn and Bacon, 1967

2nd ed

Note

Includes bibliographical references (p. 600-601) and index

Details

• NCID: BA1812047X
• LCCN: 67012260
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: x, 614 p
• Size: 22 cm
• Classification:
  • LCC : HF5415
  • DC : 658.8/008
• Subject Headings:
  • LCSH : Marketing -- Addresses, essays, lectures