Achieving the competitive edge through integrated technology management

Bibliographic Information

Achieving the competitive edge through integrated technology management

Gerard H. Gaynor

(McGraw-Hill engineering and technology management series)

McGraw-Hill, c1991

Available at  / 3 libraries

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Note

Includes bibliographical references and index

Description and Table of Contents

Description

The book discusses the role of technology in winning the competitive edge; how to integrate science, engineering, and management with research, development and manufacturing; and how to justify investments in technology and technology management. It explores five major areas to achieving the competitive edge - technology management as part of the strategic plan; technology management and operations; required resources - both physical and human; managing the use of intellectual property; and essential changes necessary in corporate culture - including attitude, philosophy, and organization.

Table of Contents

  • Perspectives in managing technology
  • understanding the principles of managing technology
  • confronting some current managerial practices
  • bringing business into the business partnership
  • linking people, structure, and culture
  • managing organizational interfaces
  • synthesizing a business unit technology plan
  • evaluating the economic issues for investing in technology
  • responding to the dimensions of technological change
  • enhancing managerial performance
  • optimizing the concept to commercialization cycle
  • making the practice of managing technology a reality
  • creating an ideal model for the business
  • starting the transition to managing technology.

by "Nielsen BookData"

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