Innovative Produktpolitik : Strategie-Planung-Entwicklung-Durchsetzung

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Innovative Produktpolitik : Strategie-Planung-Entwicklung-Durchsetzung

Friedhelm Kraamer ; mit einem Geleitwort von Worfgang Beitz

Springer, 1987

  • : Berlin
  • : New York

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Note

Bibliography: p. [385]-388

Includes index

Details
  • NCID
    BA1818878X
  • ISBN
    • 3540169865
    • 0387169865
  • Country Code
    gw
  • Title Language Code
    ger
  • Text Language Code
    ger
  • Place of Publication
    Berlin ; New York
  • Pages/Volumes
    xviii, 396 p.
  • Size
    25 cm
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