Organizational buying behavior

Author(s)

• Webster, Frederick E.
• Wind, Yoram

Bibliographic Information

Organizational buying behavior

[by] Frederick E. Webster, Jr. [and] Yoram Wind

（Prentice-Hall foundations of marketing series）

Prentice-Hall, [1972]

Note

Includes bibliographical references

Details

• NCID: BA18312018
• ISBN:
  • 0136409539
• LCCN: 75170040
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: xi, 132 p.
• Size: 23 cm
• Classification:
  • LCC : HF5437
  • DC : 658.8/3
• Subject Headings:
  • LCSH : Purchasing
  • LCSH : Industrial procurement
• Parent Bibliography ID:
  • BA0375298X