Practical marketing audits : a guide to increased profitability

Author(s)

• Naylor, John
• Wood, Alan

Bibliographic Information

Practical marketing audits : a guide to increased profitability

[by] John Naylor and Alan Wood

Associated Business Programmes, 1978

Note

Includes index

Details

• NCID: BA1841365X
• ISBN:
  • 0852270828
• LCCN: 78323069
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: [5], 207 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.125
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing audits