Entrepreneurship and small business management
著者
書誌事項
Entrepreneurship and small business management
(Wiley series in management and administration)
Wiley, c1979
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注記
Includes bibliographies and indexes
内容説明・目次
内容説明
Brings a new dimension to the study of small business management by integrating the concepts of starting a small business and managing small firms. Draws information from academic sources as well as actual entrepreneurs. Gives a step-by-step look at small business from the new venture idea through its implementation and management. Stresses legal considerations and financing. Explains how to avoid popular pitfalls. Includes real life cases from actual small business management.
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