Marketing : contemporary concepts and practices

Author(s)

Bibliographic Information

Marketing : contemporary concepts and practices

William F. Schoell, Joseph P. Guiltinan

Allyn and Bacon, c1992

5th ed

Available at  / 8 libraries

Search this Book/Journal

Note

Includes bibliographical references and index

Details

  • NCID
    BA18532105
  • ISBN
    • 0205131506
  • LCCN
    91029546
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Boston
  • Pages/Volumes
    xxvi, 781 p.
  • Size
    26 cm
  • Classification
  • Subject Headings
Page Top