The Complete guide to modern management, 1991-92

著者

• Heller, Robert

書誌事項

The Complete guide to modern management, 1991-92

edited by Robert Heller

Mercury, 1991

内容説明・目次

内容説明

This volume aims to cover the entire range of management concerns. It suggests ways in which firms can prepare for the changes due to take place in 1992. It also outlines ways in which market breakthroughs can be engineered using financial, computer and promotional strategies. There is also material on generating efficient mechanisms, and on relocating in such a way as to minimize disruption to profitable activity. Other books by Robert Heller include "The Naked Manager" and "Culture Shock: The Office Revolution".

目次

• Creating the future: foundations of the firm
• the financial consideration
• the IT takeover
• maximizing the message
• husbanding the humans
• the mileage of management
• the corporate back-up.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA18611755
• ISBN:
  • 1852511052
• LCCN: 92155973
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xv, 400 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HD70.E8
  • DC20 : 658
• 件名:
  • LCSH : Industrial management -- Europe
  • LCSH : Strategic planning -- Europe