Health care marketing : the best of 1988

著者

• Beckham, J. Daniel
• Academy for Health Services Marketing

書誌事項

Health care marketing : the best of 1988

edited by J. Daniel Beckham

Academy for Health Services Marketing, American Marketing Association, c1989

注記

"A collection of the best healthcare marketing writing from 1988"

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BA18708970
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: und
• 出版地: Chicago, Ill.
• ページ数/冊数: 113 p.
• 大きさ: 28 cm
• 件名:
  • LCSH : Medical care -- Marketing