Aftermarketing : how to keep customers for life through relationship marketing

著者

• Vavra, Terry G.

書誌事項

Aftermarketing : how to keep customers for life through relationship marketing

Terry G. Vavra

Business One Irwin, c1992

タイトル別名

Relationship marketing

注記

Includes bibliographical references (p. 276-279) and index

詳細情報

• NII書誌ID(NCID): BA18765930
• ISBN:
  • 1556236050
• LCCN: 92001295
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Homewood, Ill.
• ページ数/冊数: xv, 292 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415.5
  • DC20 : 658.8/12
• 件名:
  • LCSH : Customer relations
  • LCSH : Customer service
  • LCSH : Consumer satisfaction