Business in a changing world

著者

• Cunningham, William Hughes
• Aldag, Ramon J.
• Block, Stanley B.

書誌事項

Business in a changing world

William H. Cunningham, Ramon J. Aldag, Stanley B. Block

College Division, South-western Pub. Co., c1993

3rd ed

注記

Rev. ed. of: Introduction to business. 2nd ed. c1989

Includes bibliographical references and indexes

内容説明・目次

内容説明

This third edition of a work formerly known as "Introduction to Business" examines controversial business topics. They include the downfall of communism and the new economic order, the new Euopean community, characteristics of entrepreneurs and the US savings and loan crisis. 50 real-life cases from actual companies are featured, including R.J. Reynolds, McDonalds, GM Saturn, Disney and Citicorp.

「Nielsen BookData」 より

• NII書誌ID(NCID): BA19151796
• ISBN:
  • 0538813911
• LCCN: 92016799
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Cincinnati, Ohio
• ページ数/冊数: xxxii, 766 p.
• 大きさ: 27 cm
• 分類:
  • LCC : HD31
  • DC20 : 650
• 件名:
  • LCSH : Business enterprises -- United States