Propaganda and persuasion
著者
書誌事項
Propaganda and persuasion
Sage Publications, c1992
2nd ed
- :
- : pbk
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
In this revised and expanded edition of the bestselling textbook, Jowett and O'Donnell examine the age-old art of propaganda and a related form of communication - persuasion - from a communication perspective. They present an overview of the history of propaganda, a review of the social scientific research on its effects, and an examination of its applications. New material included covers the Middle East conflict, the Cold War and glasnost, as well as propaganda as it relates to women.
目次
What is Propaganda and How Does it Differ from Persuasion?
Propaganda Through the Ages
Propaganda Institutionalized
Propaganda and Persuasion Examined
Propaganda and Psychological Warfare
How to Analyze Propaganda
Propaganda in Action
Three Case Studies
How Propaganda Works in Modern Society
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