Advertising at the crossroads : federal regulation vs. voluntary controls

Author(s)

• Geller, Max A.

Bibliographic Information

Advertising at the crossroads : federal regulation vs. voluntary controls

by Max A. Geller

Ronald Press, c1952

Access to Electronic Resource 1 items

• Advertising at the crossroads;

  1952

  HathiTrust

  

Note

Includes bibliographical references (p. 305-316) and index

Details

• NCID: BA1941394X
• LCCN: 52009274
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xi, 335 p.
• Size: 22 cm
• Classification:
  • LCC : HF5813.U6
  • DC19 : 338.4/76591/0973
• Subject Headings:
  • LCSH : Advertising -- United States
  • LCSH : Advertising -- United States -- Self-regulation