The dialogue that never happens

Bibliographic Information

The dialogue that never happens

by Raymond A. Bauer

(Report / Marketing Science Institute, no. 71-111)

Marketing Science Institute, 1971

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Note

Remarks prepared for the Federal Trade Commission's hearings on Modern Advertising Practices--November 1971

Related Books: 1-1 of 1

  • Report

    Marketing Science Institute

    Marketing Science Institute

Details

  • NCID
    BA19612094
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Cambridge, Mass.
  • Pages/Volumes
    12 p.
  • Size
    28 cm
  • Parent Bibliography ID
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