An investigation into the impact of advertising on the price of consumer products

Author(s)

• Farris, Paul
• Albion, Mark S.

Bibliographic Information

An investigation into the impact of advertising on the price of consumer products

by Paul W. Farris and Mark S. Albion

（Report / Marketing Science Institute, no. 79-109）

Marketing Science Institute, 1979

Note

On cover: Research program. Working paper

• NCID: BA19769915
• LCCN: 81155280
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cambridge, Mass.
• Pages/Volumes: vii, 52 p.
• Size: 28 cm
• Classification:
  • LCC : MLCM 81/679
• Parent Bibliography ID:
  • BA07416951