Marketing decision making : strategy and payoff; seventh annual Conference on Marketing Management, April 3, 1964

Author(s)

• Conference on Marketing Management
• Miracle, Gordon E.

Bibliographic Information

Marketing decision making : strategy and payoff; seventh annual Conference on Marketing Management, April 3, 1964

Gordon E. Miracle, editor

（Michigan business papers, no. 40）

Bureau of Business Research, Graduate School of Business Administration University of Michigan, [c1965]

Details

• NCID: BA19973310
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Ann Arbor, Mich.
• Pages/Volumes: 74 p.
• Size: 23 cm
• Parent Bibliography ID:
  • BA03689544