Competitor intelligence manual and guide : gathering, analyzing, and using business intelligence

Author(s)

    • Tyson, Kirk W. M.

Bibliographic Information

Competitor intelligence manual and guide : gathering, analyzing, and using business intelligence

Kirk W.M. Tyson

Prentice Hall, c1990

Other Title

Competitor intelligence manual & guide

Available at  / 2 libraries

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Note

Cover title : Competitor intelligence manual & guide

Description and Table of Contents

Description

Explains how to acquire legally and ethically information about the plans of competitors. The book includes forms, examples, and checklists to help the reader apply techniques of information collection and exploitation.

by "Nielsen BookData"

Details

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