Keeping customers

Author(s)

• Sviokla, J. J.
• Shapiro, Benson P.

Bibliographic Information

Keeping customers

edited, with an introduction by John J. Sviokla and Benson P. Shapiro

（The Harvard business review book series）

Harvard Business School Press, c1993

Note

Articles originally published in the Harvard business review

Companion volume to: Seeking customers

Includes bibliographical references and index

Details

• NCID: BA20303836
• ISBN:
  • 0875843336
• LCCN: 92039229
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston, Mass.
• Pages/Volumes: xx, 384 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415.5
  • DC20 : 658.8/12
• Subject Headings:
  • LCSH : Customer service -- United States
  • LCSH : Consumer satisfaction -- United States
• Parent Bibliography ID:
  • BA07305203