Advertising law in Europe and North America
Author(s)
Bibliographic Information
Advertising law in Europe and North America
Kluwer Law and Taxation Publishers, 1992
Available at 3 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Based on Handbuch des Werberechts in den EG Staaten, Österreich, Schweiz und USA
Includes bibliographical references and index
Description and Table of Contents
Description
Advertising is becoming more international. Advertising campaigns increasingly use similar themes or even the same advertisements in more than one country. Consequently, advertisers and their attorneys need to be aware of the advertising law in more than one jurisdiction. This book aims to respond to these practical needs. It seeks to provide lawyers and laymen alike with initial orientations in the laws governing advertising in 16 different jurisdictions: the Member States of the European Community (Belgium, Denmark, France, Germany, Greece, Ireland, Italy, the Netherlands, Portugal, Spain, United Kingdom), the EC itself, Switzerland, Austria, the United States and Canada. For each area, the book covers details on controls on methods of advertising, controls on contents of advertising, controls on copying and other laws affecting advertising, as well as advertising law disputes.
Table of Contents
- Austria, Karl Preslmayer
- Belgium, Christina De Keersmaeker
- Canada, Eric W. Gross and Susan Vogt
- Denmark, Niels Th. Bak
- European Community, Peter Schotthoefer
- France, F.O. Ranke
- Germany, Georg Jennes
- Greece, Wlassis Muchtaris
- Ireland, Duncan S.J. Grehan
- Italy, Felix Hofer et al
- Netherlands, Gerrit-Jan Ribbink
- Portugal, Jose Vera Jardim
- Spain, Manfred von Schiller
- Switzerland, Peter Hofer
- United Kingdom, Stephen Groom et al
- United States, James R. Maxeiner. Appendices: Conflict of laws, Peter Busl
- international treaties, Peter Schotthoefer.
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