Handbook of innovation management
著者
書誌事項
Handbook of innovation management
Blackwell Business, 1993
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Initiating and implementing innovation at every level of the business is now one of the most important competitive strengths for companies to develop. In the "Handbook of Innovation Management", these issues are addressed by European practitioners and academics. The book is divided into major sections giving clear guidance on the key principles and techniques. The handbook covers such topics as initiating innovation and the characteristics of innovative companies; managing, controlling and implementing innovation strategies; and the effect of the European business environment on how firms can innovate in the 1990s. Practical examples of successful implementation in firms, combined with the latest theory, give an overview of the way in which strategy and practice contribute to competitive success. This book should be of interest to postgraduates studying innovation, senior business managers, corporate and business school libraries and consultants.
目次
- Part 1 Innovative organizations: organizational innovation in successful and unsuccessful firms, Michele Kremen Bolton
- top-level managers and innovative R & D performance, Hans J. Thamhain and Judith B. Kamm
- firm-strategy and successful technological change, Peter Grindley
- innovating organizations and managerial culture in Czechoslovak organizations, Ondrej Landa. Part 2 Innovation strategies: diagnosing the innovation potential of organizations, Anton Cozijnsen
- strategic innovation moments, Willem J. Vrakking
- new product development projects and the role of the innovation manager, Jens H. Arleth
- market launch strategies for technology-intensive products and processes, Charles Beard and Chris Easingwood
- strategic decisions enacted - the process of implementation, Susan Miller
- the implementation of integrating innovations, Graham Winch and David Twigg. Part 3 Innovation policy in the 1990s: the implications of 1992 for companies in technological collaboration, Claire Shearman
- innovation in Europe 1992, Paul Kluijmans
- the impact of the Single European Market Act on the foreign market servicing strategies of British banks, building societies and insurance companies, Peter Buckley, et al
- possibilities for creating innovative cultures in Eastern European organizations, Jaap van Muyen, et al
- future innovation research in the 1990s.
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