Franchising : the business strategy that changed the world
Author(s)
Bibliographic Information
Franchising : the business strategy that changed the world
Prentice Hall, c1993
Available at 19 libraries
Note
Includes index
Description and Table of Contents
Description
In today's rocky business environment, with large redundancies at major corporations, many people are thinking of going into business themselves. Owning a franchise is an option. This book highlights the obstacles that founders of various franchises have overcome, describes the transition from small business to international enterprise, and reveals how the world's best managed franchisors support their franchisees with a "partnership" relationship.
by "Nielsen BookData"