Winkler on marketing planning

Author(s)

• Winkler, John

Bibliographic Information

Winkler on marketing planning

John Winkler

Associated Business Programmes Ltd. ; distributed by Cassell, 1972

Note

Includes index

Bibliography: p. [279]-281

Details

• NCID: BA20684365
• ISBN:
  • 0304290777
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: xii, 291 p.
• Size: 25 cm
• Classification:
  • LCC : HF5415
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing
  • LCSH : Planning