Raising money for academic and research libraries : a how-to-do-it manual for librarians
Author(s)
Bibliographic Information
Raising money for academic and research libraries : a how-to-do-it manual for librarians
（How-to-do-it manuals for libraries / series editor, Bill Katz, no. 18）
Neal-Schuman Publishers, c1991
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Note
Includes bibliographical references (p. 129) and index
Description and Table of Contents
Description
Fundraising plays an inreasingly large role in the day-to-day life of the library and the librarian. Here, it receives a comprehensive treatment. Chapters deal with basics like the components of a strategic development plan, working with friends groups, annual giving strategies, possible donor constituencies, and communications and media relations. Other topics include actual campaign methodologies, grants opportunities, and the foundations connection. Development personnel and a resource list round out this guide.
by "Nielsen BookData"
