Marketing successes, historical to present day : what we can learn

Author(s)

• Hartley, Robert F.

Bibliographic Information

Marketing successes, historical to present day : what we can learn

Robert F. Hartley

J. Wiley, c1990

2nd ed

Note

Includes bibliographical references

Details

• NCID: BA20739693
• ISBN:
  • 0471512621
• LCCN: 89014805
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: vii, 290 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC20 : 658.8
• Subject Headings:
  • LCSH : Marketing -- Case studies
  • NDLSH : マーケティング