Marketing : text and cases

Author(s)

• Cannon, J. Thomas
• Wichert, Jack A.

Bibliographic Information

Marketing : text and cases

J. Thomas Cannon, Jack A. Wichert

McGraw-Hill, 1953

Note

Bibliography: p. 613-618

Includes index

Details

• NCID: BA20984846
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xiii, 627 p.
• Size: 24 cm
• Classification:
  • DC18 : 658.8