Marketing research

Author(s)

• Luck, David Johnston
• Wales, Hugh G.
• Taylor, Donald Arthur

Bibliographic Information

Marketing research

David J. Luck, Hugh G. Wales, Donald A. Taylor

Prentice-Hall, c1970

3rd ed

Note

Bibliography: p. 618-632

Includes index

Details

• NCID: BA20992469
• ISBN:
  • 0135575532
• LCCN: 79105448
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: ix, 645 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.2
  • DC : 658.83
• Subject Headings:
  • LCSH : Marketing research