Macro-marketing : distributive processes from a societal perspective : the proceedings of the Macro-marketing Seminar, University of Colorado, Boulder, Colorado, August 15-18, 1976
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Macro-marketing : distributive processes from a societal perspective : the proceedings of the Macro-marketing Seminar, University of Colorado, Boulder, Colorado, August 15-18, 1976
Business Research Division, Graduate School of Business Administration, University of Colorado, c1977
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Includes bibliographical references