Applications of management sciences in marketing

Author(s)

• Montgomery, David Bruce
• Urban, Glen L.

Bibliographic Information

Applications of management sciences in marketing

edited by David B. Montgomery and Glen L. Urban

（Prentice-Hall international series in management）

Prentice-Hall, c1970

Note

Includes bibliographies

Details

• NCID: BA20993246
• ISBN:
  • 0130388513
• LCCN: 70100105
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: xiii, 481 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415
  • DC18 : 658.8/008
• Subject Headings:
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA00045024