Consumer image and attitude
Author(s)
Bibliographic Information
Consumer image and attitude
(IBER special publications)(Publications of the Institute of Business and Economic Research, University of California)
Institute of Business and Economic Research, c1968
- Other Title
-
Research program in marketing
Available at / 8 libraries
-
No Libraries matched.
- Remove all filters.
Search this Book/Journal
Note
At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley
Bibliography: p. 145-167