The Environment of marketing behavior : selections from the literature

著者

• Holloway, Robert J.
• Hancock, Robert Spencer

書誌事項

The Environment of marketing behavior : selections from the literature

[edited by] Robert J. Holloway, Robert S. Hancock

（The Wiley marketing series）

J. Wiley, c1969

2nd ed

注記

Published in 1974 under title: The environment of marketing management

Includes bibliographical references

詳細情報

• NII書誌ID(NCID): BA21000986
• ISBN:
  • 0471407143
• LCCN: 73077835
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: x, 442 p.
• 大きさ: 26 cm
• 分類:
  • LCC : HF5415
  • DC : 658.8/008
• 件名:
  • LCSH : Marketing
  • LCSH : Consumer behavior
• 親書誌ID:
  • BA03765518