Marketing in action : readings

Author(s)

• Shultz, William J. (William John)
• Mazze, Edward M.

Bibliographic Information

Marketing in action : readings

edited by William J. Shultz, Edward M. Mazze

Wadsworth Pub., c1963

Note

Includes index

Details

• NCID: BA21005899
• LCCN: 63018662
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Belmont, Calif.
• Pages/Volumes: xiii, 486 p.
• Size: 22 cm