Management and the marketing revolution : merchandising strategies for the new era

Author(s)

• Weiss, Edward Benjamin

Bibliographic Information

Management and the marketing revolution : merchandising strategies for the new era

E.B. Weiss

McGraw-Hill, c1964

Note

Includes index

Details

• NCID: BA21007996
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: ix, 349 p.
• Size: 22 cm
• Classification:
  • DC18 : 658.8
• Subject Headings:
  • LCSH : Retail trade -- United States
  • LCSH : Marketing