Bankers who sell : improving selling effectiveness in banking

Author(s)

• Berry, Leonard L.
• Futrell, Charles
• Bowers, Michael R.

Bibliographic Information

Bankers who sell : improving selling effectiveness in banking

Leonard L. Berry, Charles M. Futrell, Michael R. Bowers

Bank Marketing Association , Dow Jones-Irwin, c1985

Note

Bibliography: p. 151-154

Includes index

Details

• NCID: BA21012329
• ISBN:
  • 0870946293
• LCCN: 84073198
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago, IL,Homewood, Ill.
• Pages/Volumes: xi, 158 p.
• Size: 24 cm
• Classification:
  • LCC : HF5439.B35
  • DC19 : 332.1/068/8
• Subject Headings:
  • LCSH : Selling -- Banks and banking
  • LCSH : Bank management -- United States