The presidential campaign film : a critical history
著者
書誌事項
The presidential campaign film : a critical history
（Praeger series in political communication）
Praeger, 1993
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注記
Includes bibliographical references (p. [183]-188) and index
Filmography: p. [181]-182
内容説明・目次
内容説明
Morreale traces the development of the documentary films produced for presidential candidates from Calvin Coolidge in 1923 to George Bush and Bill Clinton in 1992. The work provides insight into today's visually oriented presidential campaign by analyzing the production of candidates' images as the films evolve from classical to modern forms. Campaign films are usually overlooked by campaign scholars, yet they provide the fullest available visual portrait of a candidate during a campaign, they encapsulate persuasive appeals and strategies, and they illustrate Republican and Democratic candidates' different approaches to mediated communication. Morreale concludes that presidential campaign films provide a lens through which we can view both changes and continuities in American politics and culture. Recommended for scholars and students of communication, political science, and history.
目次
Introduction Discursive Threads of the Presidential Campaign Film Instatement of a Genre: The Classical Presidential Campaign Film, 1952-1960 Growth and Development of the Classical Presidential Campaign Film, 1964-1972 The End of Exposition, 1972 The Modern Period, 1976-1980 The Generic Hybrid Ascends, 1984-1988 Generic Transformation, 1992 Afterword: The Presidential Campaign Film as Cultural Artifact Filmography Bibliography Index
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