Market focus : achieving and sustaining marketing effectiveness

著者

• Brown, Rick

書誌事項

Market focus : achieving and sustaining marketing effectiveness

Rick Brown

（The Marketing series, . Professional development）

Butterworth-Heinemann, 1993

• : pbk

注記

"Published on behalf of the Chartered Institute of Marketing"

Includes index

• NII書誌ID(NCID): BA21127149
• ISBN:
  • 0750608870
• LCCN: 93186687
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Oxford ; Boston
• ページ数/冊数: vi, 215 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.13
  • DC20 : 658.8
• 件名:
  • LCSH : Marketing -- Management
  • LCSH : Strategic planning
  • LCSH : Corporate planning
• 親書誌ID:
  • BA00527772