The Marketing book

Author(s)

Bibliographic Information

The Marketing book

edited by Michael J. Baker

（The Marketing series）

Butterworth-Heinemann, 1991

2nd ed

Available at  / 4 libraries

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Note

"Published on behalf of the Chartered Institute of Marketing."

Includes bibliographical references (p. [506]-520) and index

Related Books： 1-1 of 1

Details

  • NCID
    BA21205537
  • ISBN
    • 0750600233
  • LCCN
    91153031
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Oxford
  • Pages/Volumes
    xxviii, 529 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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