Developing a product strategy : planning, production, promotion

著者

• American Management Association
• Marting, Elizabeth

書誌事項

Developing a product strategy : planning, production, promotion

contributors, John F. Bahm, Jr. ... [et al.] ; Elizabeth Marting, editor ; with an introduction by Philip Marvin

（AMA management reports, no. 39）

American Management Association, c1959

注記

Includes index

詳細情報

• NII書誌ID(NCID): BA21280805
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: 352 p.
• 大きさ: 25 cm
• 分類:
  • DC18 : 658
• 親書誌ID:
  • BA1204713X