International marketing

Author(s)

• Terpstra, Vern
• Sarathy, Ravi

Bibliographic Information

International marketing

Vern Terpstra, Ravi Sarathy

（The Dryden Press series in marketing）

Dryden Press, c1994

6th ed

Note

Includes bibliographical references and indexes

Details

• NCID: BA21544328
• ISBN:
  • 0030970539
• LCCN: 93070169
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Chicago
• Pages/Volumes: xxiv, 726 p.
• Size: 25 cm
• Classification:
  • LCC : HF1416
  • DC20 : 658.8/48
• Subject Headings:
  • LCSH : Export marketing -- Management
• Parent Bibliography ID:
  • BA03762950