Global competition : beyond the three generics

著者

• Rugman, Alan M.
• Verbeke, Alain

書誌事項

Global competition : beyond the three generics

editors, Alan M. Rugman, Alain Verbeke

（Research in global strategic management : a research annual, v. 4, 1993）

JAI Press, c1993

注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

Part of a series which presents research on global strategic management, this volume focuses on the corporate response to global change. Topics discussed include the foundations of global strategy, extensions of porters generic strategies and shelter bases strategies.

目次

• The foundations of global strategy
• extensions of porters generic strategies
• shelter bases strategies
• resource-based strategies.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA2173978X
• ISBN:
  • 1559386193
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Greenwich, Conn.
• ページ数/冊数: xii, 241 p.
• 大きさ: 24 cm
• 親書誌ID:
  • BA18121009