Odyssey : Pepsi to Apple ... : a journey of adventure, ideas, and the future

Author(s)

• Byrne, John A.
• Sculley, John

Bibliographic Information

Odyssey : Pepsi to Apple ... : a journey of adventure, ideas, and the future

John Sculley with John A. Byrne

（Perennial library）

Harper & Row, 1988

1st perennial library ed.

Note

Bibliography : p. 431-433

Includes index

Description and Table of Contents

Description

Sculley reveals how he made the extraordinary transformation from the CEO and supersalesman of PepsiCo to the visionary who turned Apple Computer Company into the nation's most unconventional success story. 16-page photo insert.

by "Nielsen BookData"

Details

• NCID: BA21792760
• ISBN:
  • 0060915277
• LCCN: 87045142
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xiv, 450 p.
• Size: 21 cm
• Classification:
  • LCC : HD9696.C62
  • DC19 : 331.7/61004165/0924
  • DC19 : B
• Subject Headings:
  • LCSH : Sculley, John
  • LCSH : Businessmen -- United States -- Biography
  • LCSH : Apple Computer, Inc
  • LCSH : Computer industry -- United States
• Parent Bibliography ID:
  • BA0038739X