Macmillan College Pub , Maxwell Macmillan Canada , Maxwell Macmillan International, c1994
大学図書館所蔵 件 / 全8件
For principles of Microeconomics courses. Microeconomics presents, in expanded form, the "micro" chapters from the seventh edition of The Economic Way of Thinking. Like Professor Heyne's other books, Microeconomics is based on the philosophy that the study of economics is best served by showing students how it is directly relevant to their own lives. The text addresses all concepts systematically and consistently, proceeding from a real-life problem to economic theory. Including a wealth of examples, Microeconomics covers all the standard microeconomic principles in a way that makes them realistic and accessible.
1. The Economic Way of Thinking. 2. Substitutes Everywhere: The Concept of Demand. 3. Opportunity Cost and the Supply of Goods. 4. Supply and Demand: A Process of Coordination. 5. Marginal Values and Economic Decisions. 6. Efficiency, Exchange. and Comparative Advantage. 7. Information, Middlemen, and Speculators. 8. Price Setting and the Question of Monopoly. 9. Price Searching. 10. Competition and Government Policy. 11. Profit. 12. The Distribution of Income. 13. Externalities and Conflicting Rights. 14. The Limitations of Economics.
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