Marketing today

Author(s)

Bibliographic Information

Marketing today

John T. Mentzer, David J. Schwartz

Harcourt Brace Jovanovich, c1985

4th ed

Available at  / 4 libraries

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BA22575600
  • ISBN
    • 0155550934
  • LCCN
    84081509
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    San Diego
  • Pages/Volumes
    xvi, 832 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
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