A cognitive psychology of mass communication

書誌事項

A cognitive psychology of mass communication

Richard Jackson Harris

Lawrence Erlbaum Associates, 1994

2nd ed

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注記

Bibliography: p. 262-298

Includes indexes

内容説明・目次

内容説明

Intended to fill the gap in interdisciplinary approaches to mass communication, this book was written specifically from the perspective of a cognitive psychologist examining mass communication research. Most of the existing research has come from the field of communication or from psychologists with an essentially social psychological orientation. While these approaches are not neglected in this text, the emphasis is a cognitive one, focusing on the "knowledge" acquired from interacting with the media as well as the ramifications of this knowledge. The overriding theme of the book is that we construct cognitive representations of what the world is like through interacting with the media, especially television. The nature of this knowledge has far-reaching effects on our attitudes, behaviours and world views in ways that are seldom adequately appreciated. Ideally, this book should sensitize readers to the psychology of the mass media, and how it connects with us as persons. In response to adopter critiques, the material on communication theory has been expanded in this second edition. Other material added is an updated and rewritten chapter on news, including an extensive section with information on the Persian Gulf War, the fall of the Soviet Union and the Tian'anmen Square massacre. There is also a new section on family values.

目次

  • Mass Communication in Our Lives
  • Research and Theory in Mass Communication
  • Portrayals of Groups - Learning About People
  • Advertising - Do the Messages Go By Or Do We Go Buy?
  • Values - Rights and Wrongs in the Media
  • Sports and Media - Marriage or Conquest?
  • News - More Than Reporting
  • Politics - Using News and Advertising to Win Elections
  • Violence - Does All That Mayhem Matter?
  • Sex in the Media - What Are We Turning On To?
  • Prosocial Media - Helping Media, Helping People
  • Living Constructively with Media.

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