The essence of change

著者
    • Clarke, Liz
書誌事項

The essence of change

Liz Clarke

(The essence of management series)

: Prentice Hall, 1994

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

Managing change effectively is a source of competitive advantage - and change in business today is both inevitable and unavoidable, especially in response to environmental pressures. This book provides an overall introduction to managing change, with a good practical grasp and lively illumination of organisational change, and is thus a key tool in the continued survival and success of any business.

目次

Introduction Tune in to the External Environment Diagnose Organization Capability Change Starts With You Understanding the Change Process Building a Culture for Change Anticipating and Managing Resistance Visionary Leadership Destabilizing the Status Quo Communicate like Crazy Time, Timing and Transition Making it Happen Further Reading Index

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