New products management

Author(s)

• Crawford, C. Merle (Charles Merle)

Bibliographic Information

New products management

C. Merle Crawford

（The Irwin series in marketing）

Irwin, 1994

4th ed

• : alk. paper

Note

Includes bibliographical references and index

Details

• NCID: BA23057328
• ISBN:
  • 0256121524
• LCCN: 93020131
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Burr Ridge, Ill.
• Pages/Volumes: xxvii, 495 p.
• Size: 24 cm
• Classification:
  • LCC : HF5415.153
  • DC20 : 658.5/75
• Subject Headings:
  • LCSH : New products management
• Parent Bibliography ID:
  • BA0019742X