Marketing and society : cases and commentaries

Author(s)

• Adler, Roy D.
• Robinson, Larry M.
• Carlson, Jan E.

Bibliographic Information

Marketing and society : cases and commentaries

Roy D. Adler, Larry M. Robinson, Jan E. Carlson

Prentice-Hall, c1981

• pbk.

Note

Bibliography: p. 477-494

Includes indexes

Details

• NCID: BA23472126
• ISBN:
  • 0135570743
• LCCN: 80039636
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Englewood Cliffs, N.J.
• Pages/Volumes: ix, 502 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.1
  • DC19 : 658.8/02
• Subject Headings:
  • LCSH : Marketing -- Social aspects -- United States -- Case studies