Media texts, authors and readers : a reader

Bibliographic Information

Media texts, authors and readers : a reader

edited by David Graddol and Oliver Boyd-Barrett

(Language and literacy in social context)

Multilingual Matters in association with The Open University, c1994

  • :hbk.
  • :pbk.

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Includes index

Description and Table of Contents

Description

What does TV news have in common with popular romance fiction? Do people interpret the visual element in film and magazines in a similar way to language? This volume provides a broad-ranging and accessible introduction to recent ideas about texts and the complex ways in which they communicate. The collection of articles reflects the growing convergence of linguistic and media analysis. In an introductory section the editors review how linguists have usually approached questions of meaning, examine the contribution linguists have begun to make to media studies, and describe the broader definition of 'text' which has emerged in recent years. Later sections of the book focus on theories of authorship, and how readers construct meaning out of the texts they read. Many of the contributors illustrate postmodern concerns with the historical and social contexts in which texts are produced and used, the ideological and other effects of texts on people, and the impossibility of establishing definite meanings. The anthology should be of great interest to students and researchers in linguistics, media and communication studies, to English teachers who also teach media, and to anyone who wants to know more about the kinds of text which pervade everyday life.

Table of Contents

Preface Sources Introduction PART 1: TEXTS AND LINGUISTIC THEORY 1. David Graddol: Three Models of Language Description 2. Oliver Boyd-Barrett: Language and Media: A Question of Convergence 3. David Graddol: What is a Text? PART 2: THE STRUCTURE OF TEXTS 4. M.A.K. Halliday: Spoken and Written Modes of Meaning 5. Ruqaiya Hasan: The Texture of a Text 6. Roger Fowler: Hysterical Style in the Press 7. Allan Bell: Telling Stories 8. Graeme Turner: Film Languages 9. David Graddol: The Visual Accomplishment of Factuality PART 3: THE PROBLEM OF AUTHORSHIP 10. A.J. Minnis: The Medieval Concept of the Author 11. Roland Barthes: The Death of the Author 12. Roy Harris: The Authoring of Saussure 13. Gemma Moss: The Influence of Popular Fiction: An Oppositional Text PART 4: THE ROLE OF THE READER 14. Stuart Hall: Encoding/Decoding 15. Ulrike H. Meinhof: Double Talk in News Broadcasts 16. Patricia Palmer: The Lively Audience 17. John Fiske: Television Pleasures 18. Shaun Moores: Texts, Readers and Contexts of Reading: Developments in the Study of Media Audiences

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