Problems in advertising

著者

• Borden, Neil H. (Neil Hopper)

書誌事項

Problems in advertising

by Neil H. Borden

McGraw-Hill, c1937

3rd ed

注記

Description based on 8th impression, 1937

"Selected list of references": p. 677-692

Includes bibliographical references and indexes

• NII書誌ID(NCID): BA23680134
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York
• ページ数/冊数: xiv, 698 p.
• 大きさ: 22 cm