AMA complete guide to small business marketing

著者

• Cook, Kenneth J. (Kenneth Joseph)

書誌事項

AMA complete guide to small business marketing

Kenneth J. Cook

American Marketing Association : NTC Business Books, c1993

• : pbk

タイトル別名

Small business marketing

注記

Includes bibliographical references (p. 112-113) and index

収録内容

• Selecting target markets
• Analyzing target markets
• Rating target markets
• Developing sales plans

• NII書誌ID(NCID): BA23737843
• ISBN:
  • 0844235903
  • 0844235962
• LCCN: 92018353
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Lincolnwood, Ill.
• ページ数/冊数: xiv, 162 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5415.1
  • DC20 : 658.8
• 件名:
  • LCSH : Marketing -- Management
  • LCSH : Small business -- United States -- Management