Social issues in marketing : readings for analysis

Author(s)

• Preston, Lee E.

Bibliographic Information

Social issues in marketing : readings for analysis

edited by Lee E. Preston

Scott, Foresman, c1968

Note

Includes bibliographical references

• NCID: BA23744408
• LCCN: 67020464
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Glenview, Ill.
• Pages/Volumes: 313 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC : 381
• Subject Headings:
  • LCSH : Marketing -- Addresses, essays, lectures
  • LCSH : Business ethics -- Addresses, essays, lectures